The Lab

Freestyle Studios app developer

We wanted to gain a deeper understanding of mobile, because it's now the first screen. So in partnership with renowned running coach Greg McMillan, we created the McRun app, based on his McMillan Running Calculator. We used Lean Startup methodology to get the app live in three weeks. It debuted at #7 on the iTunes health and fitness chart, and it's now the world's best-selling running calculator. Freestyle now has a total of three apps in the marketplace that are tools for athletes. To learn more, take a look at location sharing app Donde and meditation timer Omulator.

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